What exactly is a KOL campaign in Web3? +
A KOL (Key Opinion Leader) campaign uses influential voices—Twitter/X personalities, YouTubers,
Discord admins, and thought leaders to promote your Web3 project to trusted communities.
How do you select KOLs for my project? +
We match your product (NFT, DeFi, DAO, etc.) with KOLs who already speak to your target
audience. We vet for engagement quality, past campaign performance, niche relevance, and
audience trust.
What platforms do your KOLs operate on?+
Most KOLs work on Twitter/X, YouTube, Tiktok and Discord. We tailor placements to your target
channels, NFT drops may focus on X and Discord and DeFi launches may leverage YouTube
explainers.
Can I choose which KOLs promote my project?+
Yes, we provide a curated list of recommended KOLs, complete with audience insights and past
campaign stats. And Final selection is always collaborative.
What’s included in a typical KOL package?+
It can include campaign planning, content coordination, post scheduling, tracking links, and
performance reporting. Depending on the tier, we also manage creator payments and audience
re-engagement.
Do you guarantee specific metrics or ROI? +
We focus on quality over vanity metric, while reach and impressions vary, we structure
campaigns for measurable goals—like presale signups, wallet traffic, or community growth.
How are KOLs compensated?+
Compensation can be fixed (flat fee per post), performance-based (e.g. cost per conversion),
or hybrid. We negotiate fair rates and align incentives with your campaign objectives.
Can KOLs create custom content for our project? +
Yes, Most KOLs we work with prefer creating authentic, native content. We support with
briefs and creative input while keeping their voice intact for credibility.
How do you prevent fake followers or bot engagement? +
We audit KOLs using verified tools to assess real follower ratios, engagement authenticity,
and comment quality. No bots, no fluff, just real influence.